"You're Hired!"
Mr. Trump wanted a new look for this season's filming of his wildly popular television reality show, The Apprentice, and he didn't want to settle for just anything.
That's when Tom Leahy of Consolidated Floors stepped in to provide a solution that would hopefully keep the notoriously outspoken Billionaire Boss from reciting his now famous line.
The studio, where much of the show's filming takes place, would have to be remodeled for the upcoming season. All the décor was to be changed, including the floor finish. It would have to be durable enough to withstand the constant traffic of people, cameras and moving furniture, as well as the heavy weight and echoes of often-recited ego-crushing comments.
The goal was to make the floor look good. But in order to build it up, it first had to be broken down.
After an extensive removal of an existing terrazzo finish, the concrete looked like the surface of the moon with craters everywhere. The substrate was then cleaned by mechanical means and taken down to clean concrete. Due to high porosity, the surface was primed twice with Drytek Primer. The first application was diluted 1:5 for deep penetration and the second at 1:3 to regulate suction of the substrate and provide an adequate bond.
After the primer dried, Drytek 7200 was applied over the entire surface at an average thickness of 5/8". As a result of rapid and even drying, the surface was ready for interior build-out within just hours. The construction crew of The Apprentice commenced snapping chalk lines and putting up walls shortly thereafter in order to get the space ready for filming.
Do to the rapid action of Drytek and Consolidated Carpet, the Apprentice studio was ready for filming of the new season just a couple of days after Mr. Trump called out the order to move ahead. So, I guess when The Donald speaks, people jump. And if you don't move on time and get the job done right, "You're Fired."
This season’s Apprentice show promises just the right amount of drama, intrigue and corporate fencing to keep us coming back and tuning in each week.
http://www.nbc.com/The_Apprentice_5/
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